Comfort Akuamoah was born in Sunyani-Odumase, Ghana but she migrated to the United States at the age of one. Though she has not been back home to Ghana in a long time, Ghana has always been with her. She is currently working on her Bachelors in Nursing and will matriculate in August of 2022. Aside from her degree pathway, she is a Pro Makeup Artist who specializes in soft glam makeup, bridal makeup and editorial makeup. She is known for bringing vision board ideas to life and loves working with other creatives and brides to bring forth stories that they want to tell. she also has recently branched into event planning and coordination. Kalone Artistry Beauty and Planning will soon be worldwide she said.
When asked how she became a makeup -artist, she said when they were kids,they had dreams of what/where they wanted to be. she dreamt of medical school and a white coat, not makeup brushes and business plans but dreams are not determinants for your purpose and passion she added. she believes that we are not defined by our limits, but rather by our potential. she delved into the makeup industry after the 2016 eyebrow trend that landed me with no eyebrows (after trying to arch them myself) and an eyebrow pencil in hand. she practiced endlessly to perfect her brows and once she did, she moved on to everything else. The Kickstarter for me in the industry was the motivation to empower women to feel comfortable in their skin both with makeup and without. Most of my clients and friends will tell you how I rarely wear makeup even as an artist and it is because I believe that if I have confidence in my skin and me before the glam, more women will be emboldened to strip away the personas we create with makeup and be their true selves. Beauty is deeper than just skin; it is a gift that is brought to the surface with the pureness of the heart. So, while others reach for the stars, I’ll be reaching to touch hearts with every stroke of my brushes she admonished.
Honestly, I have no clue as to how the beauty industry in Ghana works, however, I have some ideas of concerns that have been relayed to me. Some of the complaints are related to availability to certain brand name products, pricing of goods / services and the most important – customer service she said when asked whether she had any ideas on challenges doing same business abroad.
She further added that before she establishes a business in Ghana, firstly she will come home and learn more about policies, procedures, and protocols. She will also use that time to learn more about the culture and traditions that she missed out on while growing up in America.
She mentioned that she has her sights set on working with Deloris Frimpong, Nana Ama McBrown, Lady Dentaa Amoateng, and many others for the upcoming future.
When she was asked of her goals in the next 3 years she said she has plans of having opened and established her business in Ghana, established a concrete client base, and also partnered with beauty brands for collaborations.
If the road to success were smooth, everyone would be at the finish line at the same time. Lack of resources, lack of support, and lack of confidence had me by the collar and it was suffocating me in the beginning. I was trying to learn from and please everyone until I realized that it was draining me. My journey has redefined who I am: a woman, an artist, a friend, a partner and a businesswoman. I had to learn to accept no’s and failures. I had to learn to cope with disappointments and betrayals but most importantly I had to learn to embrace each season and its lessons. On the other side of my fear was my success and the only obvious choice I had, was to breathe and stop letting what scared me the most, suffocate me. In business and even our lives, we tend to move so quickly that we miss out on some of the smallest things that made the greatest impacts in our lives. My advice to anyone in the beauty industry and beyond would be to look towards the bigger picture and always put forth your best effort. People are watching you and it is your responsibility to let your work and character speak for itself, that is what will take you far and help you succeed was the advice she gave to people in the beauty industry.
